Sampling: Ctrl C – Ctrl V?
The odds are, your favourite musician’s best songs sample earlier records. Sampling allows producers put together artists from different times in one band. A producer can have Kiki Gyan play the keyboard and put Burna Boy on the mic, while Hugh blows your mind away with his trumpet. Some musi
6 things you can get when you’re paid in exposure
Getting paid in exposure is every musician's nightmare. Here are 6 ways you can flip the spirit and use that exposure to your benefit.
8 steps to sending the perfect email to music blogs
It will be hard for any music blog or website to ignore you after you follow these steps A few years ago we wrote a piece on how to get your music featured on blogs. And although we did say to email, we did not say the how to email. That is why we still […]
Forget sex; Nostalgia does it better
Sex has a new contender in marketing; nostalgia. Nostalgia Marketing in music is making waves. Find out what it is, how it works, and how you can use nostalgia to sell your music too.
How Independent African Musicians are Hacking the System
Many musicians don’t make money from their music. This is not a stirring revelation and in Africa, challenges are even more pronounced. As an independent musician in Africa with little to no financial backing, no friends in high places and no miraculous benefactor, it’s hard to put yours
